Xcel Energy

Small Business Market
Transformation Program

Small Business Market Transformation Program

This site contains information about Xcel Energy’s Small Business Market Transformation Program (MTP), which offers financial incentives for the installation of:

  • energy efficient lighting and lighting controls,
  • HVAC equipment, and
  • cool roofs

on the premises of eligible small business customers served by Xcel Energy in Texas.

Project Sponsor enrollment applications, and applications for incentive funding for new projects, are currently being accepted for the 2019 program year.

2019 incentives are $0.17/kWh saved for energy efficiency lighting and lighting controls, and $0.40/kWh for HVAC equipment and cool roofs. Please see the 2019 Program Guidebook for complete details. Energy savings from various retrofits are calculated using the following equipment survey worksheets:


The program is administered by Frontier Energy for Xcel Energy. Eligible customers may request incentives for projects by:

  • Registering as a Project Sponsor themselves;
  • Having a third party (such as a contractor or project developer) register as a Project Sponsor (in which case the Project Sponsor must have the customer sign, and must upload, the Project Sponsor - Customer Agreement); or
  • Requesting Frontier Energy to perform the role of Project Sponsor on their behalf.

To register as a Project Sponsor click here or click the EnerTrek® logo.


For more information and assistance, please contact Charles Winkle, Program Manager, Frontier Energy, at cwinkle@frontierenergy.com.